Bajaj Finserv Limited (BFL) is one of India’s leading NBFC’s, with offerings across lending, insurance, digital payments, and investments, with consolidated Assets Under Management (AUM) standing at $42.8 Billion, as of March 2025.
Bajaj Finserv has been a long standing client of ours because of the strong track record we have established of delivering phenomenal SEO and business growth to them. In fact, we wrapped up FY 2023-24 with 103 Million site visits.
Owing to our strong relationship with BFL, we co-create the finance giant’s Annual Operating Plan (AOP) every year. When we worked on the AOP for FY 2024-25, we were given a very clear mandate to double the site traffic to 200 Million visits.

